Configure to Conquer: Implementing Configurators to Improve Competitiveness Article Swipe
Johan Netz
,
Pritam Padhi
,
Peter Magnusson
,
JanErik Odhe
,
Mattias Skrinning
,
Åsa Windfäll
·
YOU?
·
· 2025
· Open Access
·
· DOI: https://doi.org/10.1007/978-3-031-76560-5_6
YOU?
·
· 2025
· Open Access
·
· DOI: https://doi.org/10.1007/978-3-031-76560-5_6
Recent advancements in technology have created new possibilities for customizing product design without significantly changing the costs of production. By using so-called configurators, which are a form of platform-based technology, firms now have the means to customize products more efficiently. Previous research has mainly focused on the technical side of configurators, whereas the business and organizational issues involved during their introduction are much less understood. The purpose of this chapter is to explore the challenges of adopting configurators in an organization. We combine a literature review from 1980 to the present with findings from an empirical study of a newly developed sales configurator for maritime components.
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All OpenAlex metadata
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https://openalex.org/W4406897857Canonical identifier for this work in OpenAlex
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https://doi.org/10.1007/978-3-031-76560-5_6Digital Object Identifier
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Configure to Conquer: Implementing Configurators to Improve CompetitivenessWork title
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book-chapterOpenAlex work type
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enPrimary language
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2025Year of publication
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2025-01-01Full publication date if available
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Johan Netz, Pritam Padhi, Peter Magnusson, JanErik Odhe, Mattias Skrinning, Åsa WindfällList of authors in order
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https://doi.org/10.1007/978-3-031-76560-5_6Publisher landing page
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hybridOpen access status per OpenAlex
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https://doi.org/10.1007/978-3-031-76560-5_6Direct OA link when available
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0Total citation count in OpenAlex
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