Corporate Communication Companion (CCC): An LLM-empowered Writing Assistant for Workplace Social Media Article Swipe

PDF

Zhuoran Lu , Sheshera Mysore , Tara Safavi , Jennifer Neville , Longqi Yang , Mengting Wan ·

YOU? · · 2024 · Open Access · · DOI: https://doi.org/10.48550/arxiv.2405.04656

Workplace social media platforms enable employees to cultivate their professional image and connect with colleagues in a semi-formal environment. While semi-formal corporate communication poses a unique set of challenges, large language models (LLMs) have shown great promise in helping users draft and edit their social media posts. However, LLMs may fail to capture individualized tones and voices in such workplace use cases, as they often generate text using a "one-size-fits-all" approach that can be perceived as generic and bland. In this paper, we present Corporate Communication Companion (CCC), an LLM-empowered interactive system that helps people compose customized and individualized workplace social media posts. Using need-finding interviews to motivate our system design, CCC decomposes the writing process into two core functions, outline and edit: First, it suggests post outlines based on users' job status and previous posts, and next provides edits with attributions that users can contextually customize. We conducted a within-subjects user study asking participants both to write posts and evaluate posts written by others. The results show that CCC enhances users' writing experience, and audience members rate CCC-enhanced posts as higher quality than posts written using a non-customized writing assistant. We conclude by discussing the implications of LLM-empowered corporate communication.

Related Topics

Concepts

Social media Psychology Computer science Public relations Pedagogy Business Political science World Wide Web

Metadata

Type: preprint
Language: en
Landing Page: http://arxiv.org/abs/2405.04656
PDF: https://arxiv.org/pdf/2405.04656
OA Status: green
Cited By: 1
Related Works: 10
OpenAlex ID: https://openalex.org/W4396816001

All OpenAlex metadata

Raw OpenAlex JSON

OpenAlex ID: https://openalex.org/W4396816001

Canonical identifier for this work in OpenAlex
DOI: https://doi.org/10.48550/arxiv.2405.04656

Digital Object Identifier
Title: Corporate Communication Companion (CCC): An LLM-empowered Writing Assistant for Workplace Social Media

Work title
Type: preprint

OpenAlex work type
Language: en

Primary language
Publication year: 2024

Year of publication
Publication date: 2024-05-07

Full publication date if available
Authors: Zhuoran Lu, Sheshera Mysore, Tara Safavi, Jennifer Neville, Longqi Yang, Mengting Wan

List of authors in order
Landing page: https://arxiv.org/abs/2405.04656

Publisher landing page
PDF URL: https://arxiv.org/pdf/2405.04656

Direct link to full text PDF
Open access: Yes

Whether a free full text is available
OA status: green

Open access status per OpenAlex
OA URL: https://arxiv.org/pdf/2405.04656

Direct OA link when available
Concepts: Social media, Psychology, Computer science, Public relations, Pedagogy, Business, Political science, World Wide Web

Top concepts (fields/topics) attached by OpenAlex
Cited by: 1

Total citation count in OpenAlex
Citations by year (recent): 2025: 1

Per-year citation counts (last 5 years)
Related works (count): 10

Other works algorithmically related by OpenAlex

Full payload

id	https://openalex.org/W4396816001
doi	https://doi.org/10.48550/arxiv.2405.04656
ids.doi	https://doi.org/10.48550/arxiv.2405.04656
ids.openalex	https://openalex.org/W4396816001
fwci
type	preprint
title	Corporate Communication Companion (CCC): An LLM-empowered Writing Assistant for Workplace Social Media
biblio.issue
biblio.volume
biblio.last_page
biblio.first_page
topics[0].id	https://openalex.org/T12028
topics[0].field.id	https://openalex.org/fields/33
topics[0].field.display_name	Social Sciences
topics[0].score	0.8410000205039978
topics[0].domain.id	https://openalex.org/domains/2
topics[0].domain.display_name	Social Sciences
topics[0].subfield.id	https://openalex.org/subfields/3315
topics[0].subfield.display_name	Communication
topics[0].display_name	Knowledge Management and Sharing
topics[1].id	https://openalex.org/T12478
topics[1].field.id	https://openalex.org/fields/33
topics[1].field.display_name	Social Sciences
topics[1].score	0.8359000086784363
topics[1].domain.id	https://openalex.org/domains/2
topics[1].domain.display_name	Social Sciences
topics[1].subfield.id	https://openalex.org/subfields/3315
topics[1].subfield.display_name	Communication
topics[1].display_name	Wikis in Education and Collaboration
topics[2].id	https://openalex.org/T13999
topics[2].field.id	https://openalex.org/fields/17
topics[2].field.display_name	Computer Science
topics[2].score	0.7419000267982483
topics[2].domain.id	https://openalex.org/domains/3
topics[2].domain.display_name	Physical Sciences
topics[2].subfield.id	https://openalex.org/subfields/1710
topics[2].subfield.display_name	Information Systems
topics[2].display_name	Digital Rights Management and Security
is_xpac	False
apc_list
apc_paid
concepts[0].id	https://openalex.org/C518677369
concepts[0].level	2
concepts[0].score	0.7220659852027893
concepts[0].wikidata	https://www.wikidata.org/wiki/Q202833
concepts[0].display_name	Social media
concepts[1].id	https://openalex.org/C15744967
concepts[1].level	0
concepts[1].score	0.39976221323013306
concepts[1].wikidata	https://www.wikidata.org/wiki/Q9418
concepts[1].display_name	Psychology
concepts[2].id	https://openalex.org/C41008148
concepts[2].level	0
concepts[2].score	0.38190168142318726
concepts[2].wikidata	https://www.wikidata.org/wiki/Q21198
concepts[2].display_name	Computer science
concepts[3].id	https://openalex.org/C39549134
concepts[3].level	1
concepts[3].score	0.36549097299575806
concepts[3].wikidata	https://www.wikidata.org/wiki/Q133080
concepts[3].display_name	Public relations
concepts[4].id	https://openalex.org/C19417346
concepts[4].level	1
concepts[4].score	0.3446887731552124
concepts[4].wikidata	https://www.wikidata.org/wiki/Q7922
concepts[4].display_name	Pedagogy
concepts[5].id	https://openalex.org/C144133560
concepts[5].level	0
concepts[5].score	0.3233945071697235
concepts[5].wikidata	https://www.wikidata.org/wiki/Q4830453
concepts[5].display_name	Business
concepts[6].id	https://openalex.org/C17744445
concepts[6].level	0
concepts[6].score	0.20448538661003113
concepts[6].wikidata	https://www.wikidata.org/wiki/Q36442
concepts[6].display_name	Political science
concepts[7].id	https://openalex.org/C136764020
concepts[7].level	1
concepts[7].score	0.17482304573059082
concepts[7].wikidata	https://www.wikidata.org/wiki/Q466
concepts[7].display_name	World Wide Web
keywords[0].id	https://openalex.org/keywords/social-media
keywords[0].score	0.7220659852027893
keywords[0].display_name	Social media
keywords[1].id	https://openalex.org/keywords/psychology
keywords[1].score	0.39976221323013306
keywords[1].display_name	Psychology
keywords[2].id	https://openalex.org/keywords/computer-science
keywords[2].score	0.38190168142318726
keywords[2].display_name	Computer science
keywords[3].id	https://openalex.org/keywords/public-relations
keywords[3].score	0.36549097299575806
keywords[3].display_name	Public relations
keywords[4].id	https://openalex.org/keywords/pedagogy
keywords[4].score	0.3446887731552124
keywords[4].display_name	Pedagogy
keywords[5].id	https://openalex.org/keywords/business
keywords[5].score	0.3233945071697235
keywords[5].display_name	Business
keywords[6].id	https://openalex.org/keywords/political-science
keywords[6].score	0.20448538661003113
keywords[6].display_name	Political science
keywords[7].id	https://openalex.org/keywords/world-wide-web
keywords[7].score	0.17482304573059082
keywords[7].display_name	World Wide Web
language	en
locations[0].id	pmh:oai:arXiv.org:2405.04656
locations[0].is_oa	True
locations[0].source.id	https://openalex.org/S4306400194
locations[0].source.issn
locations[0].source.type	repository
locations[0].source.is_oa	True
locations[0].source.issn_l
locations[0].source.is_core	False
locations[0].source.is_in_doaj	False
locations[0].source.display_name	arXiv (Cornell University)
locations[0].source.host_organization	https://openalex.org/I205783295
locations[0].source.host_organization_name	Cornell University
locations[0].source.host_organization_lineage	https://openalex.org/I205783295
locations[0].license
locations[0].pdf_url	https://arxiv.org/pdf/2405.04656
locations[0].version	submittedVersion
locations[0].raw_type	text
locations[0].license_id
locations[0].is_accepted	False
locations[0].is_published	False
locations[0].raw_source_name
locations[0].landing_page_url	http://arxiv.org/abs/2405.04656
locations[1].id	doi:10.48550/arxiv.2405.04656
locations[1].is_oa	True
locations[1].source.id	https://openalex.org/S4306400194
locations[1].source.issn
locations[1].source.type	repository
locations[1].source.is_oa	True
locations[1].source.issn_l
locations[1].source.is_core	False
locations[1].source.is_in_doaj	False
locations[1].source.display_name	arXiv (Cornell University)
locations[1].source.host_organization	https://openalex.org/I205783295
locations[1].source.host_organization_name	Cornell University
locations[1].source.host_organization_lineage	https://openalex.org/I205783295
locations[1].license	cc-by
locations[1].pdf_url
locations[1].version
locations[1].raw_type	article
locations[1].license_id	https://openalex.org/licenses/cc-by
locations[1].is_accepted	False
locations[1].is_published
locations[1].raw_source_name
locations[1].landing_page_url	https://doi.org/10.48550/arxiv.2405.04656
indexed_in	arxiv, datacite
authorships[0].author.id	https://openalex.org/A5045282669
authorships[0].author.orcid	https://orcid.org/0000-0002-1079-2043
authorships[0].author.display_name	Zhuoran Lu
authorships[0].author_position	first
authorships[0].raw_author_name	Lu, Zhuoran
authorships[0].is_corresponding	False
authorships[1].author.id	https://openalex.org/A5097357494
authorships[1].author.orcid
authorships[1].author.display_name	Sheshera Mysore
authorships[1].author_position	middle
authorships[1].raw_author_name	Mysore, Sheshera
authorships[1].is_corresponding	False
authorships[2].author.id	https://openalex.org/A5019130511
authorships[2].author.orcid	https://orcid.org/0000-0002-3553-4331
authorships[2].author.display_name	Tara Safavi
authorships[2].author_position	middle
authorships[2].raw_author_name	Safavi, Tara
authorships[2].is_corresponding	False
authorships[3].author.id	https://openalex.org/A5064439579
authorships[3].author.orcid	https://orcid.org/0000-0001-8108-4899
authorships[3].author.display_name	Jennifer Neville
authorships[3].author_position	middle
authorships[3].raw_author_name	Neville, Jennifer
authorships[3].is_corresponding	False
authorships[4].author.id	https://openalex.org/A5109597364
authorships[4].author.orcid
authorships[4].author.display_name	Longqi Yang
authorships[4].author_position	middle
authorships[4].raw_author_name	Yang, Longqi
authorships[4].is_corresponding	False
authorships[5].author.id	https://openalex.org/A5046172814
authorships[5].author.orcid	https://orcid.org/0000-0002-5298-1221
authorships[5].author.display_name	Mengting Wan
authorships[5].author_position	last
authorships[5].raw_author_name	Wan, Mengting
authorships[5].is_corresponding	False
has_content.pdf	False
has_content.grobid_xml	False
is_paratext	False
open_access.is_oa	True
open_access.oa_url	https://arxiv.org/pdf/2405.04656
open_access.oa_status	green
open_access.any_repository_has_fulltext	False
created_date	2025-10-10T00:00:00
display_name	Corporate Communication Companion (CCC): An LLM-empowered Writing Assistant for Workplace Social Media
has_fulltext	False
is_retracted	False
updated_date	2025-11-06T06:51:31.235846
primary_topic.id	https://openalex.org/T12028
primary_topic.field.id	https://openalex.org/fields/33
primary_topic.field.display_name	Social Sciences
primary_topic.score	0.8410000205039978
primary_topic.domain.id	https://openalex.org/domains/2
primary_topic.domain.display_name	Social Sciences
primary_topic.subfield.id	https://openalex.org/subfields/3315
primary_topic.subfield.display_name	Communication
primary_topic.display_name	Knowledge Management and Sharing
related_works	https://openalex.org/W4391375266, https://openalex.org/W2748952813, https://openalex.org/W2931662336, https://openalex.org/W2077865380, https://openalex.org/W2765597752, https://openalex.org/W2134894512, https://openalex.org/W2083375246, https://openalex.org/W2067108088, https://openalex.org/W2085372204, https://openalex.org/W4391301621
cited_by_count	1
counts_by_year[0].year	2025
counts_by_year[0].cited_by_count	1
locations_count	2
best_oa_location.id	pmh:oai:arXiv.org:2405.04656
best_oa_location.is_oa	True
best_oa_location.source.id	https://openalex.org/S4306400194
best_oa_location.source.issn
best_oa_location.source.type	repository
best_oa_location.source.is_oa	True
best_oa_location.source.issn_l
best_oa_location.source.is_core	False
best_oa_location.source.is_in_doaj	False
best_oa_location.source.display_name	arXiv (Cornell University)
best_oa_location.source.host_organization	https://openalex.org/I205783295
best_oa_location.source.host_organization_name	Cornell University
best_oa_location.source.host_organization_lineage	https://openalex.org/I205783295
best_oa_location.license
best_oa_location.pdf_url	https://arxiv.org/pdf/2405.04656
best_oa_location.version	submittedVersion
best_oa_location.raw_type	text
best_oa_location.license_id
best_oa_location.is_accepted	False
best_oa_location.is_published	False
best_oa_location.raw_source_name
best_oa_location.landing_page_url	http://arxiv.org/abs/2405.04656
primary_location.id	pmh:oai:arXiv.org:2405.04656
primary_location.is_oa	True
primary_location.source.id	https://openalex.org/S4306400194
primary_location.source.issn
primary_location.source.type	repository
primary_location.source.is_oa	True
primary_location.source.issn_l
primary_location.source.is_core	False
primary_location.source.is_in_doaj	False
primary_location.source.display_name	arXiv (Cornell University)
primary_location.source.host_organization	https://openalex.org/I205783295
primary_location.source.host_organization_name	Cornell University
primary_location.source.host_organization_lineage	https://openalex.org/I205783295
primary_location.license
primary_location.pdf_url	https://arxiv.org/pdf/2405.04656
primary_location.version	submittedVersion
primary_location.raw_type	text
primary_location.license_id
primary_location.is_accepted	False
primary_location.is_published	False
primary_location.raw_source_name
primary_location.landing_page_url	http://arxiv.org/abs/2405.04656
publication_date	2024-05-07
publication_year	2024
referenced_works_count	0
abstract_inverted_index.a	16, 24, 68, 149, 187
abstract_inverted_index.In	79
abstract_inverted_index.We	147, 191
abstract_inverted_index.an	88
abstract_inverted_index.as	62, 75, 180
abstract_inverted_index.be	73
abstract_inverted_index.by	163, 193
abstract_inverted_index.in	15, 37, 57
abstract_inverted_index.it	124
abstract_inverted_index.of	27, 197
abstract_inverted_index.on	129
abstract_inverted_index.to	6, 51, 106, 156
abstract_inverted_index.we	82
abstract_inverted_index.CCC	111, 169
abstract_inverted_index.The	165
abstract_inverted_index.and	11, 41, 55, 77, 97, 121, 133, 136, 159, 174
abstract_inverted_index.can	72, 144
abstract_inverted_index.job	131
abstract_inverted_index.may	49
abstract_inverted_index.our	108
abstract_inverted_index.set	26
abstract_inverted_index.the	113, 195
abstract_inverted_index.two	117
abstract_inverted_index.use	60
abstract_inverted_index.LLMs	48
abstract_inverted_index.both	155
abstract_inverted_index.core	118
abstract_inverted_index.edit	42
abstract_inverted_index.fail	50
abstract_inverted_index.have	33
abstract_inverted_index.into	116
abstract_inverted_index.next	137
abstract_inverted_index.post	126
abstract_inverted_index.rate	177
abstract_inverted_index.show	167
abstract_inverted_index.such	58
abstract_inverted_index.text	66
abstract_inverted_index.than	183
abstract_inverted_index.that	71, 92, 142, 168
abstract_inverted_index.they	63
abstract_inverted_index.this	80
abstract_inverted_index.user	151
abstract_inverted_index.with	13, 140
abstract_inverted_index.Using	103
abstract_inverted_index.While	19
abstract_inverted_index.based	128
abstract_inverted_index.draft	40
abstract_inverted_index.edit:	122
abstract_inverted_index.edits	139
abstract_inverted_index.great	35
abstract_inverted_index.helps	93
abstract_inverted_index.image	10
abstract_inverted_index.large	29
abstract_inverted_index.media	2, 45, 101
abstract_inverted_index.often	64
abstract_inverted_index.poses	23
abstract_inverted_index.posts	158, 161, 179, 184
abstract_inverted_index.shown	34
abstract_inverted_index.study	152
abstract_inverted_index.their	8, 43
abstract_inverted_index.tones	54
abstract_inverted_index.users	39, 143
abstract_inverted_index.using	67, 186
abstract_inverted_index.write	157
abstract_inverted_index.(CCC),	87
abstract_inverted_index.(LLMs)	32
abstract_inverted_index.First,	123
abstract_inverted_index.asking	153
abstract_inverted_index.bland.	78
abstract_inverted_index.cases,	61
abstract_inverted_index.enable	4
abstract_inverted_index.higher	181
abstract_inverted_index.models	31
abstract_inverted_index.paper,	81
abstract_inverted_index.people	94
abstract_inverted_index.posts,	135
abstract_inverted_index.posts.	46, 102
abstract_inverted_index.social	1, 44, 100
abstract_inverted_index.status	132
abstract_inverted_index.system	91, 109
abstract_inverted_index.unique	25
abstract_inverted_index.users'	130, 171
abstract_inverted_index.voices	56
abstract_inverted_index.capture	52
abstract_inverted_index.compose	95
abstract_inverted_index.connect	12
abstract_inverted_index.design,	110
abstract_inverted_index.generic	76
abstract_inverted_index.helping	38
abstract_inverted_index.members	176
abstract_inverted_index.others.	164
abstract_inverted_index.outline	120
abstract_inverted_index.present	83
abstract_inverted_index.process	115
abstract_inverted_index.promise	36
abstract_inverted_index.quality	182
abstract_inverted_index.results	166
abstract_inverted_index.writing	114, 172, 189
abstract_inverted_index.written	162, 185
abstract_inverted_index.However,	47
abstract_inverted_index.approach	70
abstract_inverted_index.audience	175
abstract_inverted_index.conclude	192
abstract_inverted_index.enhances	170
abstract_inverted_index.evaluate	160
abstract_inverted_index.generate	65
abstract_inverted_index.language	30
abstract_inverted_index.motivate	107
abstract_inverted_index.outlines	127
abstract_inverted_index.previous	134
abstract_inverted_index.provides	138
abstract_inverted_index.suggests	125
abstract_inverted_index.Companion	86
abstract_inverted_index.Corporate	84
abstract_inverted_index.Workplace	0
abstract_inverted_index.conducted	148
abstract_inverted_index.corporate	21, 199
abstract_inverted_index.cultivate	7
abstract_inverted_index.employees	5
abstract_inverted_index.perceived	74
abstract_inverted_index.platforms	3
abstract_inverted_index.workplace	59, 99
abstract_inverted_index.assistant.	190
abstract_inverted_index.colleagues	14
abstract_inverted_index.customize.	146
abstract_inverted_index.customized	96
abstract_inverted_index.decomposes	112
abstract_inverted_index.discussing	194
abstract_inverted_index.functions,	119
abstract_inverted_index.interviews	105
abstract_inverted_index.challenges,	28
abstract_inverted_index.experience,	173
abstract_inverted_index.interactive	90
abstract_inverted_index.semi-formal	17, 20
abstract_inverted_index.CCC-enhanced	178
abstract_inverted_index.attributions	141
abstract_inverted_index.contextually	145
abstract_inverted_index.environment.	18
abstract_inverted_index.implications	196
abstract_inverted_index.need-finding	104
abstract_inverted_index.participants	154
abstract_inverted_index.professional	9
abstract_inverted_index.Communication	85
abstract_inverted_index.LLM-empowered	89, 198
abstract_inverted_index.communication	22
abstract_inverted_index.communication.	200
abstract_inverted_index.individualized	53, 98
abstract_inverted_index.non-customized	188
abstract_inverted_index.within-subjects	150
abstract_inverted_index."one-size-fits-all"	69
cited_by_percentile_year
countries_distinct_count	0
institutions_distinct_count	6
citation_normalized_percentile