The popularity of rule-based flocking models, such as Reynolds' classic flocking model, raises the question of whether more declarative flocking models are possible. This question is motivated by the observation that declarative models are generally simpler and easier to design, understand, and analyze than operational models. We introduce a very simple control law for flocking based on a cost function capturing cohesion (agents want to stay together) and separation (agents do not want to get too close). We refer …