Embodied Sensory Experience in Hybrid Retail Environments Article Swipe

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Ghanavatpour, arezou ·

YOU? · · 2026 · Open Access · · DOI: https://doi.org/10.5281/zenodo.17616588

Description:This dataset supports my PhD project investigating how embodied sensory stimuli (visual, auditory, olfactory, and haptic) influence consumer immersion, trust, and behavioral intention within hybrid retail environments. It comprises qualitative field notes and interviews from multisensory events, as well as quantitative experimental data from VR-based studies conducted with university participants. The dataset provides anonymized responses, demographic variables, and psychometric measures across multiple sensory conditions.

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Human–Computer Interaction

Concepts

Embodied cognition Sensory system Psychology Consumer behaviour Field (mathematics) Cognitive psychology Perception Consumer research Applied psychology Qualitative research Data collection Computer science Social psychology Measure (data warehouse) Taste Qualitative property Affect (linguistics) Marketing Human–computer interaction Psychophysics Scale (ratio) Variety (cybernetics)

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Type: other
Landing Page: https://doi.org/10.5281/zenodo.17616588
OA Status: green
OpenAlex ID: https://openalex.org/W7105799540

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OpenAlex ID: https://openalex.org/W7105799540

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DOI: https://doi.org/10.5281/zenodo.17616588

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Title: Embodied Sensory Experience in Hybrid Retail Environments

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Publication year: 2026

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Publication date: 2026-01-01

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Authors: Ghanavatpour, arezou

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Landing page: https://doi.org/10.5281/zenodo.17616588

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Concepts: Embodied cognition, Sensory system, Psychology, Consumer behaviour, Field (mathematics), Cognitive psychology, Perception, Consumer research, Applied psychology, Qualitative research, Data collection, Computer science, Social psychology, Measure (data warehouse), Taste, Qualitative property, Affect (linguistics), Marketing, Human–computer interaction, Psychophysics, Scale (ratio), Variety (cybernetics)

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