Enhancing Customer Satisfaction Through Automation in the Banking Sector: A Comprehensive Analysis Article Swipe
Automated banking is one of the key services used by banks to facilitate the delivery of services that meet consumer expectations, thus boosting the country’s economy. Major technological advancements have been witnessed in the banking industry due to the introduction of international standards in the operational norms of banking geared towards the betterment of client service quality. The aim of this research was to assess the effects of automation of banking services on customer satisfaction for different private banks in Delhi. The study adopted a case study research design. Data was collected using questionnaires. The total reliability of the questionnaire, measured using a Cronbach's alpha coefficient, was 0.897. The sample size was 100 respondents. Data were analyzed using descriptive and inferential statistics using Statistical Package of Social Sciences (SPSS) software, version 20.0. Findings were presented in the form of tabulations (percentages, mean and standard deviation). From the findings, the automation of banking services such as mobile banking usage, internet banking usage, and automated teller machine usage was found to have a significant effect on customer satisfaction. The keywords listed in the paper are: · Mobile banking · Internet banking · Automated teller machine · Customer satisfaction
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Metadata
- Type
- article
- Language
- en
- Landing Page
- https://doi.org/10.55041/ijsrem48852
- https://ijsrem.com/download/enhancing-customer-satisfaction-through-automation-in-the-banking-sector-a-comprehensive-analysis/?wpdmdl=53775&refresh=6836bc26402161748417574
- OA Status
- bronze
- References
- 15
- Related Works
- 10
- OpenAlex ID
- https://openalex.org/W4410840594
All OpenAlex metadata
Raw OpenAlex JSON
- OpenAlex ID
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https://openalex.org/W4410840594Canonical identifier for this work in OpenAlex
- DOI
-
https://doi.org/10.55041/ijsrem48852Digital Object Identifier
- Title
-
Enhancing Customer Satisfaction Through Automation in the Banking Sector: A Comprehensive AnalysisWork title
- Type
-
articleOpenAlex work type
- Language
-
enPrimary language
- Publication year
-
2025Year of publication
- Publication date
-
2025-05-27Full publication date if available
- Authors
-
Sunny Kumar SinghList of authors in order
- Landing page
-
https://doi.org/10.55041/ijsrem48852Publisher landing page
- PDF URL
-
https://ijsrem.com/download/enhancing-customer-satisfaction-through-automation-in-the-banking-sector-a-comprehensive-analysis/?wpdmdl=53775&refresh=6836bc26402161748417574Direct link to full text PDF
- Open access
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YesWhether a free full text is available
- OA status
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bronzeOpen access status per OpenAlex
- OA URL
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https://ijsrem.com/download/enhancing-customer-satisfaction-through-automation-in-the-banking-sector-a-comprehensive-analysis/?wpdmdl=53775&refresh=6836bc26402161748417574Direct OA link when available
- Concepts
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Customer satisfaction, Business, Automation, Banking industry, Customer advocacy, Marketing, Knowledge management, Process management, Service quality, Engineering, Computer science, Accounting, Service (business), Mechanical engineeringTop concepts (fields/topics) attached by OpenAlex
- Cited by
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0Total citation count in OpenAlex
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15Number of works referenced by this work
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10Other works algorithmically related by OpenAlex
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