Alaeddin Ahmad
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View article: Impact of functional and technical quality on patient satisfaction in prosthetic and orthotic care: A cross-sectional study
Impact of functional and technical quality on patient satisfaction in prosthetic and orthotic care: A cross-sectional study Open
Patient satisfaction with prosthetic and orthotic services is shaped by both functional quality, such as communication and service accessibility, and technical quality, including device durability and usability. This study examined how the…
View article: University Ownership as a Moderator Effect: The Impact of Human Security of Academic Staff on Job Retention
University Ownership as a Moderator Effect: The Impact of Human Security of Academic Staff on Job Retention Open
Objectives: This paper aims to investigate the impact of the human security of academic staff on job retention at Jordanian universities. Moreover, to examine the moderator effect of university ownership between human security and job rete…
View article: Assessing service quality and its impact on patient experience and satisfaction in prosthetics and orthotics: a SERVQUAL-based cross-sectional study
Assessing service quality and its impact on patient experience and satisfaction in prosthetics and orthotics: a SERVQUAL-based cross-sectional study Open
This study highlights the critical role of service quality in shaping patient experience and satisfaction in P&O services. Responsiveness, Assurance, and Tangibility should be prioritized to enhance patient-centered care. Policymakers shou…
View article: Health implications of lower extremity amputations in Jordan: A retrospective analysis of demographic patterns and causes
Health implications of lower extremity amputations in Jordan: A retrospective analysis of demographic patterns and causes Open
Lower extremity amputation (LEA) is a significant health concern in Jordan, yet comprehensive data on its demographic and clinical characteristics remain limited. This retrospective analysis evaluated 893 LEA cases collected from Al-Bashee…
View article: The Association Between Patient-Reported Experience Measures and Patient-Reported Outcome Measures Among Patients With Diabetes in the Kingdom of Saudi Arabia
The Association Between Patient-Reported Experience Measures and Patient-Reported Outcome Measures Among Patients With Diabetes in the Kingdom of Saudi Arabia Open
View article: Patient-centered care and satisfaction of patients with diabetes: insights from a survey among patients at primary healthcare centers in Saudi Arabia
Patient-centered care and satisfaction of patients with diabetes: insights from a survey among patients at primary healthcare centers in Saudi Arabia Open
This study highlights the significant positive relationship between PCC and patient satisfaction in diabetes care in Saudi Arabia. It emphasizes the need for healthcare tailored to individual needs and demographic factors. This provide adv…
View article: Unlocking water sustainability: The role of knowledge, attitudes, and practices among women
Unlocking water sustainability: The role of knowledge, attitudes, and practices among women Open
View article: The Influence of Ads’ Perceived Intrusiveness in Geo-Fencing and Geo-Conquesting on Purchase Intention: The Mediating Role of Customers’ Attitudes
The Influence of Ads’ Perceived Intrusiveness in Geo-Fencing and Geo-Conquesting on Purchase Intention: The Mediating Role of Customers’ Attitudes Open
Aim/Purpose: This study focuses on two targeting strategies of out-store Location-Based Mobile Advertising (LBMA): the geo-fencing strategy (i.e., targeting customers who are near the focal store) and the geo-conquesting strategy (i.e., ta…
View article: Patient-Centered Care and Satisfaction of Patients with Diabetes: Insights from a Survey Among Patients at Primary Healthcare Centers in Saudi Arabia
Patient-Centered Care and Satisfaction of Patients with Diabetes: Insights from a Survey Among Patients at Primary Healthcare Centers in Saudi Arabia Open
View article: Retention Policy and Academic Staff Job Satisfaction: Jordanian Private Universities Context
Retention Policy and Academic Staff Job Satisfaction: Jordanian Private Universities Context Open
The current study intends to investigate the retention factors that impact job satisfaction in Jordanian private universities.The current study includes independent variables representing retention determinants (namely employee relationshi…
View article: Multidimensionality of visual social media marketing and its impact on customer purchase intention on the real estate market
Multidimensionality of visual social media marketing and its impact on customer purchase intention on the real estate market Open
The modern real estate industry, including real estate market in Jordan, is highly competitive and challenging. This descriptive study aims to examine the effect of visual social media marketing (VSMM) on customer purchase intentions of Jo…
View article: Analysis of the Scale Types and Measurement Units in Enterprise Architecture (EA) Measurement
Analysis of the Scale Types and Measurement Units in Enterprise Architecture (EA) Measurement Open
Aim/Purpose: This study identifies the scale types and measurement units used in the measurement of enterprise architecture (EA) and analyzes the admissibility of the mathematical operations used. Background: The majority of measurement so…
View article: IMPACT OF PRIVACY ON THE MARKETING PERFORMANCE
IMPACT OF PRIVACY ON THE MARKETING PERFORMANCE Open
Abstract Hotel sector is encountering a significant number of challenges, especially in terms of marketing performance and customer perception. It is thus crucial that hotel managers consider guest satisfaction when imple…
View article: THE IMPACT SERVICE QUALITY ON PROFITABILITY
THE IMPACT SERVICE QUALITY ON PROFITABILITY Open
Abstract The current investigated the impact of service quality dimensions (tangibility, reliability, responsiveness, assurance, empathy) on profitability of Jordanian hotels. The sample of this study comprised of general …
View article: THE IMPACT OF COLLABORATIVE INNOVATION ON STRATEGIC ADAPTATION: THE MODERATING ROLE OF ORGANIZATIONAL CHARACTERISTICS OF BANKS IN JORDAN
THE IMPACT OF COLLABORATIVE INNOVATION ON STRATEGIC ADAPTATION: THE MODERATING ROLE OF ORGANIZATIONAL CHARACTERISTICS OF BANKS IN JORDAN Open
Abstract This research aims to investigate the impact of collaborative innovation on strategic adaptation and the moderating role of organizational characteristics of banks in Jordan. This research consists of independent…
View article: MEDIATING ROLE OF BRAND EQUITY ON THE EFFECTS OF SOCIAL MEDIA MARKETING ON CUSTOMER BUYING INTENTION IN THE CONTEXT OF ENTREPRENEURIAL FIRMS
MEDIATING ROLE OF BRAND EQUITY ON THE EFFECTS OF SOCIAL MEDIA MARKETING ON CUSTOMER BUYING INTENTION IN THE CONTEXT OF ENTREPRENEURIAL FIRMS Open
Abstract The current research aims to provide a comprehensive insight into the effect of social media marketing on customer buying intention. Furthermore, the study explores empirically and explains the mediating influence…
View article: MEDIATING ROLE OF E-WORD OF MOUTH ON THE RELATIONSHIP BETWEEN VISUAL SOCIAL MEDIA MARKETING AND CUSTOMER PURCHASE INTENTION IN JORDANIAN REAL ESTATE COMPANIES
MEDIATING ROLE OF E-WORD OF MOUTH ON THE RELATIONSHIP BETWEEN VISUAL SOCIAL MEDIA MARKETING AND CUSTOMER PURCHASE INTENTION IN JORDANIAN REAL ESTATE COMPANIES Open
Abstract This research examines the effect of visual social media marketing on customer purchase intention in Jordanian real estate companies while considering the mediating role of electronic word of mouth. Jordanian rea…
View article: DIGITAL PERSPECTIVE OF THE IMPACT OF CRM ON MARKETING PERFORMANCE
DIGITAL PERSPECTIVE OF THE IMPACT OF CRM ON MARKETING PERFORMANCE Open
Abstract: The performance of marketing has been a major factor in the recent significant decline in hotel occupancy rates. As a result, hoteliers and decision-makers are looking for innovative ways to boost "marketing per…
View article: The effect of social media marketing on customer buying intention on the context of entrepre-neurial firms: Moderating role of customer involvement
The effect of social media marketing on customer buying intention on the context of entrepre-neurial firms: Moderating role of customer involvement Open
This study aims to provide comprehensive insights into the social media marketing characteristics affecting customer buying intention. The model was theoretically based on and explored using a quantitative approach. A survey strategy was a…
View article: Drivers of the Consumers Adoption of Fintech Services
Drivers of the Consumers Adoption of Fintech Services Open
Aim/Purpose: This study aimed to explore the impact of environmental drivers and trust on consumers’ adoption of Fintech services in the Jordanian context. It had also evaluated the mediating role of trust on the relation between environme…
View article: Determinants of behavioral intentions to use mobile healthcare applications in Jordan
Determinants of behavioral intentions to use mobile healthcare applications in Jordan Open
The purpose of this study is to examine the determinants of behavioral intentions to use of mobile health (m-Health) applications in Jordan through examining the mediating role of perceived trust and its influence on the behavioral intenti…
View article: The Knowledge, Attitude, and Practice of the Adoption of Green Fashion Innovation
The Knowledge, Attitude, and Practice of the Adoption of Green Fashion Innovation Open
View article: Fitness Centers Ambience-Customer Behavioral Intentions Relationship: The Mediating Role of Customer Emotional States
Fitness Centers Ambience-Customer Behavioral Intentions Relationship: The Mediating Role of Customer Emotional States Open
This research paper aims to investigate how the ambient conditions in fitness centers affect customer behavioral intentions through examining the mediating role of customer emotional states while in the fitness center. To this end, a…
View article: The effect of design of restaurant on customer behavioral intentions
The effect of design of restaurant on customer behavioral intentions Open
This study investigates the mechanism by which customers’ affective and cognitive states drive their behavioural intentions towards upscale restaurants. With stimulus-organism-response (SOR) theory as a backbone, two competing mediation sc…
View article: The effect of networking behaviors on the success of entrepreneurial startups
The effect of networking behaviors on the success of entrepreneurial startups Open
Entrepreneurship is currently a popular topic for research due to the influence it brings to bear on multiple areas of life. Consequently, it is necessary to recognize the behaviors that boost the chances of entrepreneurs and their startup…
View article: E-WOM and airline e-ticket purchasing intention: Mediating effect of online passenger trust
E-WOM and airline e-ticket purchasing intention: Mediating effect of online passenger trust Open
The continues growth of online network is visible and obvious which extend the impact of electronic word of mouth (E-WOM) on different online platforms that has dramatically increased.Subsequently consumer buying decision will be affected …
View article: Factors Influencing Waiting Time as Key of Patient Satisfaction in the Emergency Department in King Fahd Armed Forces Hospital, Saudi Arabia
Factors Influencing Waiting Time as Key of Patient Satisfaction in the Emergency Department in King Fahd Armed Forces Hospital, Saudi Arabia Open
The current research investigated the factors influencing the waiting time in the emergency department (ED) in King Fahd Armed Forces Hospital in Jeddah city, Saudi Arabia. We have decided to evaluate the impact of multiple factors in the …
View article: The Impact of Stakeholders on Health Services Development: An Empirical Investigation on the Surgical Department at King Fahd General Hospital, Saudi Arabia
The Impact of Stakeholders on Health Services Development: An Empirical Investigation on the Surgical Department at King Fahd General Hospital, Saudi Arabia Open
The current research investigates the stakeholders influencing health services development at King Fahd General Hospital KFGH in Jeddah city, Saudi Arabia. This study proposes and tests a six factors model that influences health services d…
View article: Social Media Usability and Its Impact on Buyer Purchasing Behavior Based on Buyer's Trust: Saudi Arabia Context
Social Media Usability and Its Impact on Buyer Purchasing Behavior Based on Buyer's Trust: Saudi Arabia Context Open
The current research investigates the social media usability influences on buyer purchasing behavior based on buyer's trust in Jeddah city, Saudi Arabia. This research proposes and tests a five-factor model that influences purchasing behav…
View article: Integrated Marketing Communication and Brand Image in Saudi Private Sector Hospitals: An Empirical Investigation
Integrated Marketing Communication and Brand Image in Saudi Private Sector Hospitals: An Empirical Investigation Open
This research aims to explore how integrated marketing communication (IMC) impacts on brand image in private hospitals in Saudi Arabia. A purposive sampling technique was used to recruit 290 patients in four different hospitals. This resea…