N. Suresh
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View article: Global Economic Shifts and Their Impact on India's Salon Sector: Challenges and Transitions
Global Economic Shifts and Their Impact on India's Salon Sector: Challenges and Transitions Open
The emergence of multinational corporate (MNC) salons has revolutionized India's salon market by rendering traditional barbers unemployed. The study explores the change in the livelihood of barbers from being individual entrepreneurs to em…
View article: Convolutional and Transformer-Based Deep Learning Architectures for Real-Time Anomaly Detection in Network Traffic
Convolutional and Transformer-Based Deep Learning Architectures for Real-Time Anomaly Detection in Network Traffic Open
The rapid expansion of digital infrastructures has led to an unprecedented increase in cyber threats, necessitating advanced techniques for real-time anomaly detection in network traffic. Traditional rule-based and statistical methods ofte…
View article: Aligning HR Strategies with Organizational Goals: A Data-Driven Approach
Aligning HR Strategies with Organizational Goals: A Data-Driven Approach Open
The alignment of Human Resource (HR) strategies with organizational goals has become a critical factor for driving sustainable success in today's competitive business landscape. This paper explores a data-driven approach to integrate HR st…
View article: A Study of Fire Safety Knowledge among Health-care Professionals in a Tertiary Care Teaching Hospital
A Study of Fire Safety Knowledge among Health-care Professionals in a Tertiary Care Teaching Hospital Open
Background: According to media sources, from August 2020 to April 2022, 122 people died in 29 major hospital fires across India. Several fire incidents in hospitals have lately been recorded around the country, notably at the AIIMS in New …
View article: GARCH Model for Determining COVID-19 Pandemic Effect on Hospitality Stock Returns
GARCH Model for Determining COVID-19 Pandemic Effect on Hospitality Stock Returns Open
The hospitality industry contributes about 6.23% to the GDP of a country and 8.78% of employment in the country.This sector has seen strong growth in recent years due to the massive inflow of foreign travelers, and the movement of national…
View article: Interrogation of A Bubble in the Indian Market
Interrogation of A Bubble in the Indian Market Open
Emerging markets such as India provide investors with returns far greater than those in developed markets; taking the average returns from the period 1995 to 2014 the returns are 4.714% to 3.276% of the developed market. The majority of em…
View article: Indian Derivatives Market Evolution and Challenge
Indian Derivatives Market Evolution and Challenge Open
The study is conducted to establish the framework for comparing the relation in performance of the derivatives of BSE and NSE in India and to analyse the relationship of derivatives with the cash market and the market volatility. The excha…
View article: A Study on Impact of Downsizing on Profitability of Construction Industries listed in Bombay Stock Exchange (BSE) India
A Study on Impact of Downsizing on Profitability of Construction Industries listed in Bombay Stock Exchange (BSE) India Open
The study investigates the impact of downsizing layoffs on the profitability of construction industries listed in BSE India. In India, construction industries have adopted downsizing long back in the organization to improve the firms perfo…
View article: Effect of Demonetisation of on Indian High Denomination Currencies on Indian Stock Market and its Relationship with Foreign Exchange Rate
Effect of Demonetisation of on Indian High Denomination Currencies on Indian Stock Market and its Relationship with Foreign Exchange Rate Open
This study examines the impact of the foreign exchange rate, i.e., US Dollar to Indian Rupee (USD/INR) on the Indian Stock Market Index (Nifty 50) during the demonetization of high denomination Indian currencies. A daily rate of return of …
View article: Impact of Macroeconomic Variables on Exchange Rate Volatility in India
Impact of Macroeconomic Variables on Exchange Rate Volatility in India Open
The exchange rate is one of the most important factors for the economic growth of any country, it has a direct effect on international trade. The present study investigates the impact of macroeconomic factors (Current Account Deficit (CAD)…
View article: A Study on the Impact of Human Resource Accounting on Firms Value with Respect to Companies Listed in National Stock Exchange
A Study on the Impact of Human Resource Accounting on Firms Value with Respect to Companies Listed in National Stock Exchange Open
The study focuses on the Impact of Employment Benefit Cots on the Profitability of Companies listed in the National Stock Exchange. The study has considered the Amount spent on Employment Benefit Cots as an Independent variable and Profit …
View article: A Study on Impact of Capital Structure on Profitability of Companies Listed in Indian Stock Exchange with respect to Automobile Industry
A Study on Impact of Capital Structure on Profitability of Companies Listed in Indian Stock Exchange with respect to Automobile Industry Open
Current research helps in understanding both positive and negative impacts of capital structure on profits of Indian automobile companies by using variables like Return on Capital Employed, Return on Long Term Funds, Return on Net Worth, G…
View article: A Study on Impact of Environmental Accounting on Profitability of Companies listed in Bombay Stock Exchange
A Study on Impact of Environmental Accounting on Profitability of Companies listed in Bombay Stock Exchange Open
The study focuses on the Impact of Environmental Accounting on the Profitability of Companies listed on the Bombay Stock Exchange. The study has considered the Amount spent on Environmental protection as an Independent variable and Return …
View article: Homestay: guest perception towards indigenous food & beverage of Sikkim
Homestay: guest perception towards indigenous food & beverage of Sikkim Open
The present study focuses on a homestay, where researchers assess the level of awareness about indigenous foods and beverages and the preference of indigenous foods of Sikkim among the homestay visitors/guests. Sikkim has different communi…
View article: An Empirical Study of Financial Ratios Affecting Stock Returns in the Indian Stock Market
An Empirical Study of Financial Ratios Affecting Stock Returns in the Indian Stock Market Open
Stock market returns are the profit/loss the investors generate out of their investment in the stock market. These returns are dependent on various micro-economic and macro-economic factors. The present study analyses the micro-economic fa…
View article: A Study on Impact of Dividend Policy on Initial Public Offering Price Performance
A Study on Impact of Dividend Policy on Initial Public Offering Price Performance Open
This study examines the impact of dividend policy on the performance of\ninitial public offerings in India. The period of study is from the year\n2011-2014. Monthly returns of the IPOs issued in the considered period and the\nIndian Stock …
View article: A Study on Interest Rate Risk of Commercial Banks
A Study on Interest Rate Risk of Commercial Banks Open
From April, 2012-March, 2017, the 5 years Government Bond rised by 200 basis points and is continuing to rise from thereafter.Many banks have profited handsomely from this rise in interest rates.Since, interest rates cannot continue to ris…
View article: Analysis of Materials Management in Real Estate Industry
Analysis of Materials Management in Real Estate Industry Open
Materials management is the integral core of the real estate construction industry, which holds more than 60% of the over all cost of the project. Numerous research have been conducted in the field of construction projects, it revealed tha…
View article: INTERROGATION OF A BUBBLE IN THE INDIAN MARKET
INTERROGATION OF A BUBBLE IN THE INDIAN MARKET Open
Emerging markets such as India provide the investors with returns far greater than those in developed markets; taking the average returns from the period 1995 to 2014 the returns are 4.714% to 3.276% of the developed market (US not include…
View article: An Empirical Analysis To Evaluate The Influence Of Social Media Marketing On Online Consumer Purchasing Behaviour
An Empirical Analysis To Evaluate The Influence Of Social Media Marketing On Online Consumer Purchasing Behaviour Open
In today’s world , organizations commercial activities are conducted primarily for the purpose of sales growth. In this context, due to the advancement of information technology, significant portion of the commercial activities takes place…
View article: Review of Financial Performance Analysis of Corporate Organizations
Review of Financial Performance Analysis of Corporate Organizations Open
The work expatiated on the concept of financial performance and its analysis. It also captured relevant stakeholders for financial performance information. The review sought to encapsulate the existing state of knowledge on financial perfo…
View article: Does All Macro-Economic Factors Contributes Equally for Foreign Direct Investment (FDI) Inflows in India? - An Empirical Study on Macrovariables
Does All Macro-Economic Factors Contributes Equally for Foreign Direct Investment (FDI) Inflows in India? - An Empirical Study on Macrovariables Open
Numerous research has taken place on FDI (Foreign Direct Investment) in various pattern on their own views. This study is to develop a model to analyse whether all the macro-economic factors have an impact on Foreign Direct Investment infl…
View article: Does all Macro economic factors contributes equally for Foreign Direct Investment FDI Inflows in India An Empirical study on Macrovariables
Does all Macro economic factors contributes equally for Foreign Direct Investment FDI Inflows in India An Empirical study on Macrovariables Open
Numerous research has taken place on FDI (Foreign Direct Investment) in various pattern on their own views. This study is to develop a model to analyse whether all the macro-economic factors have an impact on Foreign Direct Investment infl…