Daniel Trabucchi
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How Nesting Changes Platform Strategy Open
When platform businesses permit other platforms to embed within their own, or offer their own functionality hosted on another platform, they can gain access to new markets and customers, and improve the user experience of current customers…
Behavioral Biases and Cognitive Pitfalls: Navigating Resource Orchestration in Supplier-Partnered Innovation Projects Open
Innovation projects play a crucial role in maintaining competitive advantage but often experience high failure rates. This study examines how behavioral biases influence supplier resource management in failed innovation projects. Using Res…
View article: Leading impactful research: applying platform thinking to drive collaborative inquiry in the innovation field
Leading impactful research: applying platform thinking to drive collaborative inquiry in the innovation field Open
Purpose This study investigates the application of collaborative inquiry within innovation management, employing platform thinking to address challenges of generalizability and relevance. The aim is to integrate Collaborative Inquiry metho…
Non-profit and hybrid organizations as multi-sided platforms: insights from the analysis of sustainability models Open
Purpose This study investigates the sustainability models of non-profit and hybrid organizations, which aim to balance economic, social and environmental objectives. The research introduces the Sustainability Model Canvas to analyze these …
Agile-as-a-tool and agile-as-a-culture: a comprehensive review of agile approaches adopting contingency and configuration theories Open
Today’s world requires new approaches to innovation that leverage continuous testing and pivoting. Speed and the ability to respond to exogenous shocks are becoming increasingly important in both theory and practice. Following the introduc…
Strategies for Designing and Growing Business-to-Business Platforms A Study of Six Cases Across Industrial Sectors in Germany Open
Can business-to-business (B2B) platforms copy the proven strategy playbooks from the consumer sector? Yes and no. In B2B, platforms apply specific strategies to overcome growth-limiting circumstances, like heterogeneity among ex-ante relat…
From mutualism to commensalism: Assessing the evolving relationship between complementors and digital platforms Open
Digital platforms are increasingly dominating markets by bringing together two or more groups of users and facilitating the exchange of value between them. Although several significant issues concerning the dynamics of digital platforms ha…
Platform enhancers: Collaborating in the early stages of transactional platform development Open
Transactional platforms have emerged over the last decades as a dominant business configuration, \nreceiving substantial attention from scholars and practitioners in several fields. Despite their \npivoltal role, several transactional plat…
The role of absorptive capacity and big data analytics in strategic purchasing and supply chain management decisions Open
Big data analytics (BDA) is widely used in sales, marketing, distribution, and finance; however, its imple- mentation in supply chain management, specifically in purchasing and supply management (PSM), has been slow and uneven. This study …
10 Looking Forward: Is Winter Coming? Open
Looking Forward: Is Winter Coming?Our approach was to present some broad features that were so specific and/or representative of digital business configuration that they deserved to be treated as a business model in a dedicated chapter.Our…
4 Marketplaces: Better, Faster, Stronger? Removing Frictions in E-commerce Open
4 Marketplaces: Better, Faster, Stronger?Removing Frictions in E-commerce It is evident for us to begin this second part with commerce and how digital reshaped configurations for business.Digital technologies enhanced the potentialities of…
7 Brokerage Model: Scaling with Fees on Marketplaces? Open
7 Brokerage Model: Scaling with Fees on Marketplaces?Commission fees are considered as the most developed and even sometimes successful model to capture value in marketplaces.Sometimes called "transaction fees", "take rate", or "rake" or "…
5 “Social” at the Core of a Digital Business: Valuing Audience or the Community? Open
5 "Social" at the Core of a Digital Business:Valuing Audience or the Community?This chapter discusses the value creation and value capture strategies of social platforms.Our appellation of social platforms allows us to include services, su…
1 Beyond Digital Ubiquity: The Digital Business Model Iron Triangle Open
Beyond Digital Ubiquity: The Digital Business Model Iron TriangleWe live in a digital world: digital services surround us in every moment of our daily lives.These devices, such as smartphones, have revolutionised the way we communicate, en…
D Hubspot: A Complex Subscription Model for Inbound Marketing Open
D Hubspot: A Complex Subscription Model for Inbound MarketingHubSpot offers subscription-based SaaS solutions for inbound marketing, sales, and customer service.As opposed to outbound marketing, in which marketers try to reach the customer…
E AirBnB: Managing Trust and Safety on a Platform Business Open
AirBnB has become a preferred accommodation marketplace for travellers worldwide. AirBnB is a two-sided digital platform that connects guests and hosts. In the process, it creates value for both sides of the platform. Guests save money on …
9 “Free” is Not a Business Model: Business Models Behind Free Open
9 "Free" is Not a Business Model: Business Models Behind Free Who can boast of not having any free applications on their phone, looking for and testing new web services, especially if they are free, and appreciate being able to do a lot of…
B Amazon Versus Alibaba: Amazon is Amazing, but can Alibaba Dethrone it? Open
B Amazon Versus Alibaba: Amazon is Amazing, but can Alibaba Dethrone it?Amazon Amazon belongs to the quartet of business giants -Google, Apple, Meta, and Amazoncollectively known as "GAMA".While Apple and Meta have relatively straightforwa…
C BlaBlaCar: Value Creation on a Digital Platform Open
From its humble origin in 2003, BlaBlaCar has become a preferred ridesharing platform for passengers across Europe. BlaBlaCar is an online marketplace that connects drivers and passengers and helps them share the costs of journeys. In the …
3 Digital Platforms: Unlocking the Power of Networks Open
Unlocking the Power of NetworksA plethora of buzzwords exists to describe various platform-based business models: marketplaces, app economy, social networks, crowdsourcing, on-demand economy and sharing economy, etc.The specificities of th…
About the Authors Open
also serves as a senior researcher in the LEADIN'Lab, Laboratory for LEAdership, Design