Zakariyau Ibrahim Ajetunmobi
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View article: BLUE OCEAN STRATEGY: CREATING NEW MARKET SPACES FOR INNOVATION IN SELECTED DEPOSIT MONEY BANKS IN NIGERIA
BLUE OCEAN STRATEGY: CREATING NEW MARKET SPACES FOR INNOVATION IN SELECTED DEPOSIT MONEY BANKS IN NIGERIA Open
Organizations operation in highly competitive business environment that makes desirable level of performance a difficult goal to set. To escape high risks and threat associated with operating in highly contested market, Blue Ocean Strategy…