Jacob Peacock
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View article: Price-, Taste-, and Convenience-Competitive Plant-Based Meat Analogues Would Not Currently Replace the Majority of Meat Consumption: A Narrative Review (accepted to Appetite)
Price-, Taste-, and Convenience-Competitive Plant-Based Meat Analogues Would Not Currently Replace the Majority of Meat Consumption: A Narrative Review (accepted to Appetite) Open
Plant-based meats, like the Beyond Sausage or Impossible Burger, and cultivated meats have become a source of optimism for public health, environmental and animal welfare advocates hoping to mitigate the myriad harms of animal-based foods …
View article: Taking a bite out of meat, or just giving fresh veggies the boot? Plant-based meats did not reduce meat purchasing in a randomized controlled menu intervention
Taking a bite out of meat, or just giving fresh veggies the boot? Plant-based meats did not reduce meat purchasing in a randomized controlled menu intervention Open
BackgroundDecreasing meat and animal product consumption is a critical element of the EAT-Lancet directive to improve human and planetary health, but scalable, effective solutions remain elusive. Plant-based meat analogues (PMAs) are widel…
View article: Taking a bite out of meat, or just giving fresh veggies the boot? Plant-based meats did not reduce meat purchasing in a randomized controlled menu intervention
Taking a bite out of meat, or just giving fresh veggies the boot? Plant-based meats did not reduce meat purchasing in a randomized controlled menu intervention Open
BackgroundDecreasing meat and animal product consumption is a critical element of the EAT-Lancet directive to improve human and planetary health, but scalable, effective solutions remain elusive. Plant-based meat analogues (PMAs) are widel…
View article: Price-, Taste-, and Convenience-Competitive Plant-Based Meat Would Not Currently Replace Meat (journal version)
Price-, Taste-, and Convenience-Competitive Plant-Based Meat Would Not Currently Replace Meat (journal version) Open
Plant-based meats, like the Beyond Sausage or Impossible Burger, and cultivated meats have become a source of optimism for public health, environmental and animal welfare advocates hoping to mitigate the myriad harms of animal-based foods …
View article: Price-, Taste-, and Convenience-Competitive Plant-Based Meat Would Not Currently Replace Meat
Price-, Taste-, and Convenience-Competitive Plant-Based Meat Would Not Currently Replace Meat Open
Plant-based meats, like the Beyond Sausage or Impossible Burger, and cultivated meats have become a source of optimism for reducing animal-based meat usage. Public health, environmental, and animal welfare advocates aim to mitigate the myr…
View article: How meat-free meal selection varies with menu options: an exploration
How meat-free meal selection varies with menu options: an exploration Open
Increasing consumption of meat-free meals can help reduce demand for factory farmed animal products and anthropogenic greenhouse gas emissions. But relatively little research has been conducted on how meat-free meal selection is influenced…
View article: Correction: Mathur et al. Effectiveness of a Theory-Informed Documentary to Reduce Consumption of Meat and Animal Products: Three Randomized Controlled Experiments. Nutrients 2021, 13, 4555
Correction: Mathur et al. Effectiveness of a Theory-Informed Documentary to Reduce Consumption of Meat and Animal Products: Three Randomized Controlled Experiments. Nutrients 2021, 13, 4555 Open
The authors wish to make the following correction to this paper [...]
View article: Effectiveness of a Theory-Informed Documentary to Reduce Consumption of Meat and Animal Products: Three Randomized Controlled Experiments
Effectiveness of a Theory-Informed Documentary to Reduce Consumption of Meat and Animal Products: Three Randomized Controlled Experiments Open
Several societal issues could be mitigated by reducing global consumption of meat and animal products (MAP). In three randomized, controlled experiments (n=217 to 574), we evaluated the effects of a documentary that presents health, enviro…
View article: Effectiveness of a theory-informed documentary to reduce consumption of meat and animal products: Three randomized controlled experiments
Effectiveness of a theory-informed documentary to reduce consumption of meat and animal products: Three randomized controlled experiments Open
Several societal issues could be mitigated by reducing global consumption of meat and animal products (MAP). In three randomized, controlled experiments (n=217 to 574), we evaluated the effects of a documentary that presents health, enviro…
View article: Interventions that Influence Animal-Product Consumption: A Meta-Review
Interventions that Influence Animal-Product Consumption: A Meta-Review Open
Transitioning toward plant-based diets can alleviate health and sustainability challenges. However, research on interventions that influence animal-product consumption remains fragmented and inaccessible to researchers and practitioners. W…
View article: Exploring the impact of plant-based milk alternatives in the US
Exploring the impact of plant-based milk alternatives in the US Open
This project aims to evaluate the impact of the increasing availability of plant-based milk alternatives on demand for fluid dairy milk in the United States. We investigate this question by conducting three analyses: (1) gathering and comp…
View article: Interventions to reduce meat consumption by appealing to animal welfare: Meta-analysis and evidence-based recommendations
Interventions to reduce meat consumption by appealing to animal welfare: Meta-analysis and evidence-based recommendations Open
Reducing meat consumption may improve human health, curb environmental damage, and limit the large-scale suffering of animals reared in factory farms. Most attention to reducing consumption has focused on restructuring environments where f…
View article: Exploring the impact of plant-based milk alternatives in the US - Preregistration
Exploring the impact of plant-based milk alternatives in the US - Preregistration Open
We provide a detailed research plan to evaluate the impact of the increasing availability of plant-based milk alternatives on demand for dairy fluid milk products in the United States. We will investigate this question by conducting three …
View article: Peak Speeds of Professional Football Players During Bouts of Non-curved, Manual Treadmill Sprints
Peak Speeds of Professional Football Players During Bouts of Non-curved, Manual Treadmill Sprints Open
Purpose: Speed training and short distance sprints have become an essential component of preparation for professional football players. Current trends in speed training have included the application of non-curved, manual treadmills, as the…
View article: Is Animal Cruelty or Abolitionist Messaging More Effective: A Reanalysis
Is Animal Cruelty or Abolitionist Messaging More Effective: A Reanalysis Open
This document presents a reanalysis of the data and conclusions reported on September 20, 2015, by Humane League Labs in the blog post titled "Is animal cruelty or abolitionist messaging more effective?" and the accompanying report titled …
View article: Impact of Corporate Commitments to Source Cage-Free Eggs on Layer Hen Housing - Preregistration
Impact of Corporate Commitments to Source Cage-Free Eggs on Layer Hen Housing - Preregistration Open
Over the last decade, hundreds of companies around the world have committed to source cage-free eggs by 2025 or earlier. Commitments sometimes result from conversation with groups advocating to improve the treatment of animals, as cage-fre…
View article: Measuring Better Chicken Commitment–Compliant Chicken Supply
Measuring Better Chicken Commitment–Compliant Chicken Supply Open
The Better Chicken Commitment (BCC) provides a five-part standard to improve the welfare of chickens raised for meat by 2024. As of June 2020, about 180 food businesses have agreed to this commitment as a result of efforts by animal advoca…
View article: Impact of Corporate Commitments to Source Cage-Free Eggs on Layer Hen Housing
Impact of Corporate Commitments to Source Cage-Free Eggs on Layer Hen Housing Open
Over the last decade, hundreds of companies around the world have committed to source cage-free eggs by 2025 or earlier. Commitments sometimes result from conversation with groups advocating to improve the treatment of animals, as cage-fre…
View article: Reducing meat consumption by appealing to animal welfare: Protocol for a meta-analysis and theoretical review
Reducing meat consumption by appealing to animal welfare: Protocol for a meta-analysis and theoretical review Open
[In press at Systematic Reviews]Background: Reducing meat consumption may improve human health, curb environmental damage and greenhouse gas emissions, and limit the large-scale suffering of animals raised in factory farms. Previous work h…
View article: Surveying US College and University Dining Services for Potential Collaboration on Diet Change Research 2017-2018
Surveying US College and University Dining Services for Potential Collaboration on Diet Change Research 2017-2018 Open
Collaboration with colleges and universities may be a promising opportunity for collecting data on what foods people buy. This data could support research in animal advocacy and other fields seeking to change diet, including reducing the p…
View article: Relationship Between Non-curved, Non-motorized, Resistance Treadmill Sprinting and Ground Speeds in American Football Players
Relationship Between Non-curved, Non-motorized, Resistance Treadmill Sprinting and Ground Speeds in American Football Players Open
Introduction: The NFL has relied heavily on speed as an indicator of readiness and future success in American football. Recent trends in speed training include the utilization of non-curved, non-motorized, resistance treadmills. Minimal da…