John L. Stanton
YOU?
Author Swipe
View article: Trends Shaping the Future of Agrifood
Trends Shaping the Future of Agrifood Open
In agriculture innovation is the main driver of productivity growth. Innovative technologies and methods have to help increase firms’ productivity in a sustainable way. Technology diffusion is important as developing new technologies for s…
View article: An Analysis of Consumers’ Preferences between Locally Grown/Processed Food and Organic Food
An Analysis of Consumers’ Preferences between Locally Grown/Processed Food and Organic Food Open
been a significant amount of research on both organic
View article: An Investigation of Factors Influencing Consumer Responses To Health-Related Food Product Claims
An Investigation of Factors Influencing Consumer Responses To Health-Related Food Product Claims Open
– The purpose of this study was to investigate the ability of general versus specific health claims in increasing consumers’ likelihood to consume more fresh mushrooms. The sample was obtained from an Internet panel; and the sample was res…