Nitin Upadhyay
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View article: Beyond Borders: India–Russia Engagements in Innovation, Learning, and Commerce
Beyond Borders: India–Russia Engagements in Innovation, Learning, and Commerce Open
View article: wl-3563-Modi’s Persuasive Choices on “Mann Ki Baat”: Are Aristotelian Rhetorical Appeals Still Relevant?
wl-3563-Modi’s Persuasive Choices on “Mann Ki Baat”: Are Aristotelian Rhetorical Appeals Still Relevant? Open
Aristotelian rhetorical strategies—ethos, pathos, and logos—remain critical for persuasive communication, particularly in political oratory. Implementing these strategies in radio broadcasts presents unique challenges, especially in long-t…
View article: The dark side of non-fungible tokens: understanding risks in the NFT marketplace from a fraud triangle perspective
The dark side of non-fungible tokens: understanding risks in the NFT marketplace from a fraud triangle perspective Open
This study investigates the dark side of the non-fungible token (NFT) marketplace, with a focus on understanding the risks, and underlying factors driving fraud in the NFT ecosystem. Using the fraud triangle framework, this study examines …
View article: An Economic perspective of Service Robot Adoption in the Tourism Sector
An Economic perspective of Service Robot Adoption in the Tourism Sector Open
View article: Business models for the Blockchain: An empirical analysis
Business models for the Blockchain: An empirical analysis Open
Business models of industries and ventures enabled by new and emerging technologies are under-developed and fragmented. The blockchain technology promises to disrupt the business models. However, the scholarly literature in blockchain rese…
View article: Navigating the Learning Landscape: Social Cognition and Task-Technology Fit as Predictors for MOOCs Continuance Intention by Sales Professionals
Navigating the Learning Landscape: Social Cognition and Task-Technology Fit as Predictors for MOOCs Continuance Intention by Sales Professionals Open
Massive open online courses (MOOCs) have gained popularity among sales professionals who use them for self-directed learning and upskilling. However, research related to their intentions to continue learning is scarce. Drawing from the soc…
View article: Mapping crisis communication in the communication research: what we know and what we don’t know
Mapping crisis communication in the communication research: what we know and what we don’t know Open
This paper presents a comprehensive analysis of crisis communication research from 1968 to 2022, utilizing bibliometric methods to illuminate its trajectories, thematic shifts, and future possibilities. Additionally, it presents foundation…
View article: A MACHINE LEARNING APPROACH FOR ANALYZING SPAM PRODUCT REVIEW TO HELP CONSUMERS
A MACHINE LEARNING APPROACH FOR ANALYZING SPAM PRODUCT REVIEW TO HELP CONSUMERS Open
In e-commerce websites a wide verity of products are available. Additionally, in large e-commerce websites every day a millions of products are introduced. Among them not all the products are very good in quality and services. On the other…
View article: The influence of digital entrepreneurship and entrepreneurial orientation on intention of family businesses to adopt artificial intelligence: examining the mediating role of business innovativeness
The influence of digital entrepreneurship and entrepreneurial orientation on intention of family businesses to adopt artificial intelligence: examining the mediating role of business innovativeness Open
Purpose This study aims to investigate the adoption intention of artificial intelligence (AI) in family businesses through the perspectives of digital entrepreneurship and entrepreneurship orientation. Design/methodology/approach The study…
View article: Consumer adoption of mobile payment services during COVID-19: extending meta-UTAUT with perceived severity and self-efficacy
Consumer adoption of mobile payment services during COVID-19: extending meta-UTAUT with perceived severity and self-efficacy Open
Purpose The purpose of this paper is to identify and examine the important factors that could affect consumers' behavioural intention and use behaviour towards mobile payment services during COVID-19. Design/methodology/approach The propos…
View article: Theorizing artificial intelligence acceptance and digital entrepreneurship model
Theorizing artificial intelligence acceptance and digital entrepreneurship model Open
Purpose This paper aims to determine the entrepreneur's intention to accept artificial intelligence (AI) and provide advancement in the domain of digital entrepreneurship. Design/methodology/approach Extensive literature review and theorie…
View article: Impact of COVID-19 pandemic on information management research and practice: Transforming education, work and life
Impact of COVID-19 pandemic on information management research and practice: Transforming education, work and life Open
View article: Transforming Social Media Business Models Through Blockchain
Transforming Social Media Business Models Through Blockchain Open
Blockchain has the potential to disrupt and transform the social media business space. Nitin Upadhyay in this book delves into an insightful discussion of the pertinent and potential implications of blockchain technology on the social medi…
View article: Investigating Prime Minister Narendra Modi’s Usage of Pathos in the Cyber-Physical Society – A Case of Public Relations Campaign
Investigating Prime Minister Narendra Modi’s Usage of Pathos in the Cyber-Physical Society – A Case of Public Relations Campaign Open
The paper investigates the usage of pathos by Prime Minister Narendra in the Cyber-Physical Society. A unique public relations campaign was initiated by the prime minister Modi which was aired on All India Radio from October 2014 till Marc…
View article: Blockchain Enabled Cyber-Physical Society Framework
Blockchain Enabled Cyber-Physical Society Framework Open
Blockchain is a disrupting technology that is transforming the technological ecosystem that drives and governs the transactions. Establishing the distributed trust in the cyber-physical society without any intermediaries has the potential …
View article: Fuzzy Multi-Criteria Framework for Measuring Spiritual Intelligence in a Data Driven Organization
Fuzzy Multi-Criteria Framework for Measuring Spiritual Intelligence in a Data Driven Organization Open
In this paper, a fuzzy multi-criteria framework is proposed to measure the spiritual intelligence (SI) in a data driven organization. The framework is flexible as it allows customization or tailoring and meeting various SI constructs and d…
View article: Fogology: What is (not) Fog Computing?
Fogology: What is (not) Fog Computing? Open
Cloud computing (CC) though has a great potential in providing on-demand, scalable provisioning of services with reduce management efforts and flexible pricing models has significant constraints. Firstly, CC pose a challenge in connectivit…
View article: Managing Cloud Service Evaluation and Selection
Managing Cloud Service Evaluation and Selection Open
This paper addresses an important issue in evaluating performance of cloud services for the prevalence of cloud computing nowadays. The attempt is to propose an evaluation and ranking framework for cloud services. Firstly, importance of cl…
View article: #RighttoBreathe why not? Social Media Analysis of the Local in the Capital City of India
#RighttoBreathe why not? Social Media Analysis of the Local in the Capital City of India Open
How are citizens experiencing the increase in Air pollution? How can the Social media data be explored and used to develop deeper insights to study citizen's observations, opinions and experiences? In current research paper, by utilizing m…
View article: Future Directions and a Roadmap in Digital Computational Humanities for a Data Driven Organization
Future Directions and a Roadmap in Digital Computational Humanities for a Data Driven Organization Open
The development in the computational artifacts, social media, and network infrastructure has provided a unique opportunity to scholars, academicians and researchers to enhance their understanding of the presence of "Humanities" in the digi…
View article: SDMF: Systematic Decision-making Framework for Evaluation of Software Architecture
SDMF: Systematic Decision-making Framework for Evaluation of Software Architecture Open
The software architectural decisions are crucial and critical to the success of a software project life cycle. The set of relevant design decisions affects the quality of the software architecture. In this paper, a systematic decision-maki…
View article: A Multi-Criteria Decision Framework to Measure Spiritual Intelligence of University Teachers
A Multi-Criteria Decision Framework to Measure Spiritual Intelligence of University Teachers Open
Spiritual Intelligence (SI) is an emerging concept in the realm of spirituality. In the current scenario of human development, there is a dire need to integrate spirituality into management, education, research and technology. In fact, a p…