Pedro Mir Bernal
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View article: Preventable hospitalizations due to ambulatory care sensitive conditions in Latin America (2015–2019): a multi-country descriptive analysis
Preventable hospitalizations due to ambulatory care sensitive conditions in Latin America (2015–2019): a multi-country descriptive analysis Open
This study received financial support from the Inter-American Development Bank.
View article: Impact Evaluation of Salud Mesoamerica Initiative on Adolescent Fertility in Costa Rica
Impact Evaluation of Salud Mesoamerica Initiative on Adolescent Fertility in Costa Rica Open
This study investigates the effect of a large-scale comprehensive intervention in Costa Rica aimed at reducing adolescent pregnancy among the poorest districts by integrating reproductive health services into the national health system wit…
View article: Using Subsidies to Enhance Access to Maternal and Newborn Health Care in Remote Villages
Using Subsidies to Enhance Access to Maternal and Newborn Health Care in Remote Villages Open
This paper investigates the effects of alleviating remoteness constraints on access to quality maternal and newborn health care. Using a cluster-randomized controlled trial, we provided transportation vouchers to impoverished pregnant wome…
View article: Cuando las empresas de moda se transformanen empresas de comunicación: los casos de Benetton,Net-a-Porter y Loewe
Cuando las empresas de moda se transformanen empresas de comunicación: los casos de Benetton,Net-a-Porter y Loewe Open
The digital context has caused the transformation of fashion brands into something more than producers and distributors of fashion products. In a context of disintermediation, through their online webpages or social media, brands are broad…
View article: Seeing Is Believing: Screening Anemia to Make Risks Salient Experimental Evidence from El Salvador
Seeing Is Believing: Screening Anemia to Make Risks Salient Experimental Evidence from El Salvador Open
We investigate the impact of non-invasive anemia screening on treatment adherence in El Salvador. Anemia is a common childhood condition in low-income countries, due mainly to iron-deficiency, which if left untreated during critical develo…
View article: Enhancing Maternal and Infant Healthcare in Remote Villages: Experimental Evidence on the Efficacy of Demandand Supply-Side Subsidies
Enhancing Maternal and Infant Healthcare in Remote Villages: Experimental Evidence on the Efficacy of Demandand Supply-Side Subsidies Open
This paper investigates the effects of releasing remoteness constraints on the accessibility and quality of maternal and infant healthcare. Through a field experiment, we provided complementary demand- and supply-side subsidies to improve …
View article: Internal Branding Processes in a Fashion Organization: Turning Employees into Brand Ambassadors
Internal Branding Processes in a Fashion Organization: Turning Employees into Brand Ambassadors Open
This research aims to empirically examine the internal branding processes implemented by a global sports fashion firm to turn all employees into competent brand ambassadors. Brand-oriented training was hypothesized as an antecedent of sale…
View article: An Ounce of Prevention for a Pound of Cure: Basic Health Care and Efficiency in Health Systems
An Ounce of Prevention for a Pound of Cure: Basic Health Care and Efficiency in Health Systems Open
We examine the efficiency gains in health systems generated after the national roll out of basic healthcare in El Salvador between 2010 and 2013. Using data from over 120 million consultations and five million hospitalizations, we demonstr…
View article: Do Behavioral Drivers Matter for Healthcare Decision-making in Times of Crisis?: A study of Low-Income Women in El Salvador During the COVID-19 Pandemic
Do Behavioral Drivers Matter for Healthcare Decision-making in Times of Crisis?: A study of Low-Income Women in El Salvador During the COVID-19 Pandemic Open
Understanding health-seeking behaviors and their drivers is key for governments to manage health policies. There is a growing literature on the role of cognitive biases and heuristics in health and care-seeking behaviors, but little is kno…
View article: How democracy and authoritarianism impact nations’ QOL and happiness: Applying complexity theory tenets in building and testing case-based models
How democracy and authoritarianism impact nations’ QOL and happiness: Applying complexity theory tenets in building and testing case-based models Open
Applying complexity theory tenets in analyzing findings from prior research on the impacts of democracy and authoritarianism on countries’ quality-of-life and happiness inform answering this question accurately. The study here constructs a…
View article: Disruption and Rebound: Healthcare and Telemedicine in Colombia during the COVID-19 Pandemic for Chronic Care Patients
Disruption and Rebound: Healthcare and Telemedicine in Colombia during the COVID-19 Pandemic for Chronic Care Patients Open
The COVID-19 pandemic led to declines in in-person consultations and substantial increases in telemedicine use in many countries. This paper investigates whether this pattern occurred in Colombia using data for people with particular healt…
View article: Engage employees to engage customers: The role of the internal branding in fashion in retail
Engage employees to engage customers: The role of the internal branding in fashion in retail Open
Companies must share their brand values to employees. When employees clearly understand brand positioning and values, they are more likely to be emotionally engaged.
View article: Digital Health For All: Social Protection and Health Division Regional Policy Dialogue Report 2022
Digital Health For All: Social Protection and Health Division Regional Policy Dialogue Report 2022 Open
The Social Protection and Health (SPH) Division of the Inter-American Development Bank (IDB) held its annual Regional Policy Dialogue (RPD) Digital Health for All: Latin America and the Caribbeans golden opportunity to improve the efficien…
View article: Going Beyond Normal Challenges for Health and Healthcare in Latin America and the Caribbean Exposed by Covid-19
Going Beyond Normal Challenges for Health and Healthcare in Latin America and the Caribbean Exposed by Covid-19 Open
This technical note describes how the COVID-19 pandemic has affected Latin America and the Caribbean, and considers the implications for future population health, health spending, healthcare service reforms, and investments to prepare for …
View article: How to Communicate Sustainability: From the Corporate Web to E-Commerce. The Case of the Fashion Industry
How to Communicate Sustainability: From the Corporate Web to E-Commerce. The Case of the Fashion Industry Open
Sustainability strategy at companies has become a key business and management aspect for the development and success of an enterprise. The communication of strategies and actions relating to sustainability has become increasingly important…
View article: Cinematic blueprint on Social Media: A comparative analysis
Cinematic blueprint on Social Media: A comparative analysis Open
This paper aims to analyze the activity of the three biggest movie studios in social media, 20h Century Fox, Warner Bros and Universal Studios, and how that is affecting in the numbers and importance of each. Through deep searches, profess…
View article: Social Media Influence on Consumer Behavior: The Case of Mobile Telephony Manufacturers
Social Media Influence on Consumer Behavior: The Case of Mobile Telephony Manufacturers Open
Both broadband society and cloud journalism strengthen the use of social networks in order to achieve engagement between the brand and the end user. The various productive sectors try to optimize their online marketing strategies in networ…
View article: In-Kind Incentives and Health Worker Performance: Experimental Evidence from El Salvador
In-Kind Incentives and Health Worker Performance: Experimental Evidence from El Salvador Open
Maintaining high standards of care from doctors, nurses and other health professionals is of critical importance for an effective and efficient health system. Yet deficient levels of health worker performance, including low effort, absente…
View article: Social media content value for a brand: study case
Social media content value for a brand: study case Open
This article aims to study the effects of the social media posts of sports brand (Nike) on the target audience and focusing in Facebook and Instagram, part of the top three most popular social media sites used by teenagers and young adults…
View article: Is Results-Based Aid More Effective than Conventional Aid?: Evidence from the Health Sector in El Salvador
Is Results-Based Aid More Effective than Conventional Aid?: Evidence from the Health Sector in El Salvador Open
Results-based aid (RBA) models link funds to outcomes, rather than paying for inputs. Despite their theoretical appeal and recent adoption by donors and multilateral development banks, there is limited empirical evidence supporting this fo…
View article: New marketing in fashion e-commerce
New marketing in fashion e-commerce Open
This paper introduces a special issue devoted to the emergence of new marketing models and tools within a fashion e-commerce context. Despite the importance of physical stores, in recent years, we have witnessed substantial development reg…
View article: Is Results-Based Aid More Effective than Conventional Aid?: Evidence from the Health Sector in El Salvador
Is Results-Based Aid More Effective than Conventional Aid?: Evidence from the Health Sector in El Salvador Open
Results-based aid (RBA) models link funds to outcomes, rather than paying for inputs. Despite their theoretical appeal and recent adoption by donors and multilateral development banks, there is limited empirical evidence supporting this fo…
View article: Use Of Social Networking Sites And Instant Messaging Applications For University-Related Work And Studying
Use Of Social Networking Sites And Instant Messaging Applications For University-Related Work And Studying Open
Social Networking Sites (SNS) and Instant Messaging (IM) applications have become very popular in the last decade. This article aims to investigate to what extent university students make use of SNS and IM in relation with learning and uni…
View article: Social Media and Tourism: case study in Catalonia
Social Media and Tourism: case study in Catalonia Open
In this article we study the social media used by tourist businesses to attract visitors to Barcelona (Catalonia). The methodology used is a quantitative method that converts the object of the study into numerical data, with emphasis on th…