Roberto Verganti
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View article: Unpacking experimentation in design thinking: Contributions to innovation performance and the moderating role of digital technologies
Unpacking experimentation in design thinking: Contributions to innovation performance and the moderating role of digital technologies Open
Design thinking is an innovation approach that emphasizes developing and testing hypotheses about the desirability, feasibility, and viability of an idea through iterative experimentation. Although widely used, there is limited empirical e…
View article: Design thinking in action: a quantitative study of design thinking practices in innovation projects
Design thinking in action: a quantitative study of design thinking practices in innovation projects Open
Purpose Design thinking is widely recognized as an effective problem-solving approach in the professional and academic world, albeit with varying interpretations. It has been studied in multiple forms – as a tool, a practice, a skill and a…
View article: When products speak differently: Designing new languages for established products
When products speak differently: Designing new languages for established products Open
Innovating product language has been proven to be an effective measure to change what products mean to customers and create new product categories. However, how to embed a new language into a product characterized by an established design …
View article: Fueling innovation management research: Future directions and five forward‐looking paths
Fueling innovation management research: Future directions and five forward‐looking paths Open
Research about innovation management explores how the future is created—who is creating it (organizations, collaborations, etc.), for what aims (customer satisfaction, market performance, etc.), and with what broader effects (social, envir…
View article: Leading impactful research: applying platform thinking to drive collaborative inquiry in the innovation field
Leading impactful research: applying platform thinking to drive collaborative inquiry in the innovation field Open
Purpose This study investigates the application of collaborative inquiry within innovation management, employing platform thinking to address challenges of generalizability and relevance. The aim is to integrate Collaborative Inquiry metho…
View article: Dialogue for strategy implementation: how framing processes enable the evolution of new opportunities
Dialogue for strategy implementation: how framing processes enable the evolution of new opportunities Open
Purpose Taking the dialogic organizational development perspective, this study aims to investigate the framing processes when engaging in dialogue for strategy implementation and how these enable the evolution of implementation opportuniti…
View article: What kind of intimacy is meaningful to you? How intimate interactions foster individuals' sensemaking of innovation
What kind of intimacy is meaningful to you? How intimate interactions foster individuals' sensemaking of innovation Open
This study examines how intimacy affects individuals' sensemaking of innovation in their organization. Although sensemaking facilitates understanding innovation and envisioning new worldviews, it involves a delicate process of self‐disclos…
View article: A taxonomy of competition-based approaches as innovation policy measures to foster external knowledge search
A taxonomy of competition-based approaches as innovation policy measures to foster external knowledge search Open
Purpose This paper aims to provide a comprehensive view of the different competition-based approaches that policymakers can exploit to foster external knowledge search and their positioning among innovation policy measures. A growing numbe…
View article: Story-making to nurture change: creating a journey to make transformation happen
Story-making to nurture change: creating a journey to make transformation happen Open
Purpose To overcome change management challenges, organizations often rely on stories as means of communication. Storytelling has emerged as a leading change management tool to influence and bring people on sharing knowledge. Nevertheless,…
View article: How do human relationships change in the digital environment after COVID-19 pandemic? The road towards agility
How do human relationships change in the digital environment after COVID-19 pandemic? The road towards agility Open
Purpose The coronavirus disease 2019 (COVID-19) pandemic has led to a global digitalization of organizational activities: the pandemic forced people and organizations to profoundly review values, purposes and norms. However, the research o…
View article: The role of publicly funded collaborative projects in implementing open innovation
The role of publicly funded collaborative projects in implementing open innovation Open
Publicly funded collaborative projects can represent an embryonic form of open innovation, as they force firms to collaborate and share knowledge with external partners. In this vein, they can trigger the implementation of a broader set of…
View article: Innovator or collaborator? A cognitive network perspective to vision formation
Innovator or collaborator? A cognitive network perspective to vision formation Open
Purpose Having a shared vision is crucial for innovation. The purpose of this paper is to investigate the effect of individual propensity to collaborate and innovate on the development of a shared vision. Design/methodology/approach The au…
View article: Collaborate as a flock in the organization: how selection and synthesis influence knowledge convergence within a complex adaptive system
Collaborate as a flock in the organization: how selection and synthesis influence knowledge convergence within a complex adaptive system Open
Purpose This study aims to investigate how two collaborative methods – selection and synthesis – influence knowledge convergence when people articulate a new strategic direction driving transformation within the organization. Design/method…
View article: Examining Open Innovation in Science (OIS): what Open Innovation can and cannot offer the science of science
Examining Open Innovation in Science (OIS): what Open Innovation can and cannot offer the science of science Open
Scholars across disciplines increasingly hear calls for more open and collaborative approaches to scientific research. The concept of Open Innovation in Science (OIS) provides a framework that integrates dispersed research efforts aiming t…
View article: Design thinking: Critical analysis and future evolution
Design thinking: Critical analysis and future evolution Open
The importance of design as a source of value creation has been studied for decades. In the late 90s, however, a specific approach in the practice of design achieved a rapid diffusion across organizations: Design Thinking. This is a formal…
View article: Radical circles and visionary innovation: Angry birds and the transformation of video games
Radical circles and visionary innovation: Angry birds and the transformation of video games Open
Radical circle is an innovation approach, alternative in comparison to innovation teams and innovation communities, superior to these when detailed managerial guidance is not readily available because of high uncertainty, high ambiguity, o…
View article: IDeaLs (Innovation and Design as Leadership)
IDeaLs (Innovation and Design as Leadership) Open
Inspired by the actual transformation journeys of multinational companies, IDeaLs explores how re-framing our traditional theories reveals a more integrated approach to engaging people for systemic change.
View article: Entrepreneurs as designers of problems worth solving
Entrepreneurs as designers of problems worth solving Open
Finding meaningful problems to address is a critical driver of innovation and entrepreneurship in today's turbulent environment, possibly even more so than problem solving. While the literature has mostly investigated problem finding in te…
View article: The contribution of Design Thinking to the R of R&D in technological innovation
The contribution of Design Thinking to the R of R&D in technological innovation Open
Literature on Design Thinking has mainly focused on whether its key principles enhance performance in the development phase (the D of R&D) of the technological innovation process. However, it has dedicated scant attention to the earlier re…
View article: The microfoundations of design sprint: how Johnson & Johnson cultivates innovation in a highly regulated market
The microfoundations of design sprint: how Johnson & Johnson cultivates innovation in a highly regulated market Open
Purpose Mastering innovation in highly regulated markets might require companies to overcome significant barriers. Rules, laws and limitations on social, economic and institutional dimensions can hinder the ability of a company to transfer…
View article: Attitude vs involvement: a systematic literature review at the intersection between engagement and innovation
Attitude vs involvement: a systematic literature review at the intersection between engagement and innovation Open
Purpose In a world where innovation became a “buzzword” and everyone within companies is required to foster innovation, the engagement of people toward innovation is fundamental to prompt individual motivation and actions to make innovatio…
View article: Quantity or quality? Value creation in two-sided platforms
Quantity or quality? Value creation in two-sided platforms Open
Two-sided platforms emerged as a more common business model, mainly due to the spread of digital technologies. Economic literature suggests a ‘quantity’-driven strategy to enhance the cross-side network externalities at the basis of the sy…
View article: The Open Innovation in Science research field: a collaborative conceptualisation approach
The Open Innovation in Science research field: a collaborative conceptualisation approach Open
Openness and collaboration in scientific research are attracting\nincreasing attention from scholars and practitioners alike.\nHowever, a common understanding of these phenomena is hindered by disciplinary boundaries and disconnected resea…
View article: Pairs as pivots of innovation: how collaborative sensemaking benefits from innovating in twos
Pairs as pivots of innovation: how collaborative sensemaking benefits from innovating in twos Open
Innovation is a collective and collaborative act. Even though ideas germinate in individuals’ minds, they need social interaction to be improved and brought to realisation. Therefore, much attention is now being paid to team collaboration …
View article: Designing an Omni-Experience to Save Retailing
Designing an Omni-Experience to Save Retailing Open
Overview: Online-based retailers have made competing in the physical retail industry increasingly challenging. Building strong experiences to differentiate from the online-based players is key to survival. Brands can leverage different for…