Ruby Harrington
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View article: Interactivity between Candidates and Citizens on a Social Networking Site: Effects on Perceptions and Vote Intentions
Interactivity between Candidates and Citizens on a Social Networking Site: Effects on Perceptions and Vote Intentions Open
Voters and political candidates increasingly use social networking sites (SNSs) such as Facebook. This study uses data from an online posttest-only experiment ( N = 183) in analyzing how exposure to supportive or challenging user comments …