Stephen Rapier
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View article: Small Business Issue: “how do we avoid the speed trap and not get hit by the speeders?”
Small Business Issue: “how do we avoid the speed trap and not get hit by the speeders?” Open
The authors examine the use of online panels, the assumptions that are being made, and the dangers of those assumptions for small business. Specifically, the authors investigate the existence and possible effects of speeders. They conclude…
View article: The Generations and Restaurant Types
The Generations and Restaurant Types Open
Previously, research has created several scales for measuring different facets of the dining experience and suggest the need to do more segmentation by age. This research does that by collecting panel data to determine if there are relatio…