Youcheng Chen
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View article: Research on the transmission mechanisms of global intangible cultural heritage: a case study of Chinese Oolong tea production techniques
Research on the transmission mechanisms of global intangible cultural heritage: a case study of Chinese Oolong tea production techniques Open
Intangible cultural heritage (ICH) represents a fundamental element of human civilization and serves as a valuable resource for cultural tourism. However, the willingness and motivation of ICH practitioners-the key bearers of living herita…
View article: Will tourism cultural experience affect tourist citizenship behaviors? A case of the “Village Basketball League” in Taijiang County, Guizhou Province
Will tourism cultural experience affect tourist citizenship behaviors? A case of the “Village Basketball League” in Taijiang County, Guizhou Province Open
In the era of the experience economy, the tourist experience has become a key factor in the development of tourist destinations. Unlike traditional sightseeing experiences, tourism cultural experiences allow for engagement in cultural acti…
View article: Research on the Impact of Climate Change Perceptions on the Carbon Offset Behavior of Visitors to Wuyi Mountain Forestry Heritage Site
Research on the Impact of Climate Change Perceptions on the Carbon Offset Behavior of Visitors to Wuyi Mountain Forestry Heritage Site Open
Forestry heritage tourism can spread the ecological concept of harmonious coexistence between humans and nature, and it is a nature-based solution to climate change. However, how tourists are guided to form an emotional identity and how th…
View article: Correction: Chen et al. Multiple Effects of Agricultural Heritage Identity on Residents’ Value Co-Creation—A Host–Guest Interaction Perspective on Tea Culture Tourism in China. Agriculture 2025, 15, 57
Correction: Chen et al. Multiple Effects of Agricultural Heritage Identity on Residents’ Value Co-Creation—A Host–Guest Interaction Perspective on Tea Culture Tourism in China. Agriculture 2025, 15, 57 Open
There was an error in the original publication [...]
View article: NLRC3 Attenuates Antiviral Innate Immune Response by Targeting IRF7 in Grass Carp (Ctenopharyngodon idelus)
NLRC3 Attenuates Antiviral Innate Immune Response by Targeting IRF7 in Grass Carp (Ctenopharyngodon idelus) Open
NLRC3 belongs to the NOD-like receptor family and is recognized as a modulator of innate immune mechanisms. In this study, we firstly report that Ctenopharyngodon idelus NLRC3 (CiNLRC3) acts as a negative regulator in the antiviral immune …
View article: Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens
Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens Open
Table S2 To maximize transparency and utility of the data, here we include the full record of wood borers and the colonized plant hosts. Vitality corresponds to tree scores evaluated by standards in Table S1. The 28S and COI represent the …
View article: Multiple Effects of Agricultural Heritage Identity on Residents’ Value Co-Creation—A Host–Guest Interaction Perspective on Tea Culture Tourism in China
Multiple Effects of Agricultural Heritage Identity on Residents’ Value Co-Creation—A Host–Guest Interaction Perspective on Tea Culture Tourism in China Open
The identity of community residents is the basis for passing on the GIAHS (globally important agricultural heritage system) and promoting the sustainable development of heritage sites. However, there is a lack of discussion in the existent…
View article: How Does Gamification Improve Purchase Intention? Through the Lens of Perceived Brand Coolness and Time Poverty
How Does Gamification Improve Purchase Intention? Through the Lens of Perceived Brand Coolness and Time Poverty Open
Gamification has been extensively employed in marketing practices to meet the diverse needs of consumers. Previous research suggests that gamification marketing plays a pivotal role in influencing customer purchase intention. However, the …
View article: What kind of UGA is effective for heritage tourism marketing? Matching effects of human elements and review types
What kind of UGA is effective for heritage tourism marketing? Matching effects of human elements and review types Open
User-generated advertising (UGA) is critical to heritage tourism marketing. However, there is a research gap on the impact mechanism of UGA essential elements. Through three scenario experiments, this study explored the matching effects be…
View article: Low-Carbon Ecological Tea: The Key to Transforming the Tea Industry towards Sustainability
Low-Carbon Ecological Tea: The Key to Transforming the Tea Industry towards Sustainability Open
The realization of the value of ecological products has led to an economic means for reducing carbon emissions in China. Tea is one of the most important cash crops and one of the most popular beverages in the world. Due to the complex the…
View article: Formation Mechanism of Tourists’ Pro-Environmental Behavior in Wuyishan National Park, China, Based on Ecological Values
Formation Mechanism of Tourists’ Pro-Environmental Behavior in Wuyishan National Park, China, Based on Ecological Values Open
The establishment of a new type of natural protected area system with national parks as the main body is an inevitable trend of current development, and it is also an important ways to build a more beautiful China. During tourist visits, t…
View article: A Study of the Effects of Historical Block Context on Soundscape Perception
A Study of the Effects of Historical Block Context on Soundscape Perception Open
This study aims to explore the influence of spatial functional differences on the overall relationship between soundscape and visual landscape in the context of historical blocks and then propose design guidelines for audiovisual elements.…
View article: Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens
Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens Open
Table S1 To maximize transparency and utility of the data, here we include the full record of wood-borers and the colonized plant hosts. Vitality corresponds to tree scores evaluated by standards in Table 2. The 28S and COI represent the p…
View article: Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens
Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens Open
Table S1 To maximize transparency and utility of the data, here we include the full record of wood-borers and the colonized plant hosts. Vitality corresponds to tree scores evaluated by standards in Table 2. The 28S and COI represent the p…
View article: Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens
Pre-invasion assessment of potential invasive wood borers on North American tree species in Chinese sentinel gardens Open
Sentinel gardens are vital tool for detecting potential insect or pathogen invasions on plants from other regions. Limited knowledge exists on wood borers' potential impact on non-coevolved plants and their influence on future invasions du…
View article: Pre-invasion assessment of potential invasive wood-borers on North American tree species in Chinese sentinel gardens
Pre-invasion assessment of potential invasive wood-borers on North American tree species in Chinese sentinel gardens Open
Table S1 To maximize transparency and utility of the data, here we include the full record of wood-borers and the colonized plant hosts. Vitality corresponds to tree scores evaluated by standards in Table 2. The 28S and COI represent the p…
View article: Analysis of Influencing Factors on the Willingness and Behavioral Consistency of Chinese Consumers to Purchase Tea via E-Commerce Platforms
Analysis of Influencing Factors on the Willingness and Behavioral Consistency of Chinese Consumers to Purchase Tea via E-Commerce Platforms Open
Tea is a global economic crop. In the traditional sales model, the quality of tea is difficult to judge via external clues, and it basically relies on consumers to taste and experience it firsthand. However, currently, most e-commerce plat…
View article: Research on global cultural heritage tourism based on bibliometric analysis
Research on global cultural heritage tourism based on bibliometric analysis Open
Cultural heritage is the sum of material wealth and spiritual wealth left by a nation in the past. Because of its precious and fragile characteristics, cultural heritage protection and tourism development have received extensive global aca…
View article: The Impact of Cultural Memory and Cultural Identity in the Brand Value of Agricultural Heritage: A Moderated Mediation Model
The Impact of Cultural Memory and Cultural Identity in the Brand Value of Agricultural Heritage: A Moderated Mediation Model Open
Improving the brand value of agricultural cultural heritage can promote the development of the local social economy. Meanwhile, cultural memory and brand value are inseparable. Therefore, this study took the Anxi Tieguanyin Tea Culture Sys…
View article: Willingness of Tea Farmers to Adopt Ecological Agriculture Techniques Based on the UTAUT Extended Model
Willingness of Tea Farmers to Adopt Ecological Agriculture Techniques Based on the UTAUT Extended Model Open
Ecological agricultural technology is the key method for making the transition from traditional agriculture to ecological agriculture, and is also the basic measure for promoting the transformation and upgrading of the tea industry and sus…
View article: Based on Role Expectation to Discuss Role Ambiguity and Practice of University Teachers in Business Administration
Based on Role Expectation to Discuss Role Ambiguity and Practice of University Teachers in Business Administration Open
As a result of social change, the issues, such as the complexity of family structure and increasing student problems, are becoming more complicated. Both schools and parents have high expectations of teachers and expect them to solve the p…
View article: Destination image, nostalgic feeling, flow experience and agritourism: An empirical study of Yunling Tea Estate in Anxi, China
Destination image, nostalgic feeling, flow experience and agritourism: An empirical study of Yunling Tea Estate in Anxi, China Open
This study introduces destination image, nostalgic feeling, and flow experience into tea estate tourism and constructs a theoretical model that includes destination image, nostalgic feeling, flow experience, cultural identity, and tourists…
View article: The impact of the creative performance of agricultural heritage systems on tourists’ cultural identity: A dual perspective of knowledge transfer and novelty perception
The impact of the creative performance of agricultural heritage systems on tourists’ cultural identity: A dual perspective of knowledge transfer and novelty perception Open
Tourism in the Globally Important Agricultural Heritage System (GIAHS) is critical to the inheritance and innovation of excellent traditional farming cultures. Based on social identity theory, this paper explored the process by which agric…
View article: Study Progress of Important Agricultural Heritage Systems (IAHS): A Literature Analysis
Study Progress of Important Agricultural Heritage Systems (IAHS): A Literature Analysis Open
Important Agricultural Heritage Systems (IAHS), as a new type of heritage, has received extensive attention from the international scientific communities. With the increase of IAHS research, reviews on it have been conducted by many schola…
View article: AQY volume 95 issue 381 Cover and Back matter
AQY volume 95 issue 381 Cover and Back matter Open
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View article: Effect of the event strength of the coronavirus disease (COVID‐19) on potential online organic agricultural product consumption and rural health tourism opportunities
Effect of the event strength of the coronavirus disease (COVID‐19) on potential online organic agricultural product consumption and rural health tourism opportunities Open
The coronavirus disease (COVID‐19) outbreak has raised consumer concerns about health. By employing 306 online questionnaires, we identify COVID‐19's effect on online organic agriculture product consumption and rural health tourism intenti…